The Beginning of Brand Loyalty

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For those of you who missed out on LeadJen Proving It 2012, view this…

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Target Marketing on The Care and Feeding of High-Value Leads

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Every lead is important, but in campaigns targeted at high-value leads, the importance is…

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DM Confidential on Lead Nurturing Best Practices

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Marketers must engage in a way that “delivers the right information at the right…

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LeadJen announces Michael Tasner as Guerrilla Marketing Keynote Speaker at Demand Gen Summit

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Michael Tasner, one of the most sought after and respected marketing authorities today, and Chief Marketing Officer…

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LeadJen Honored as One of the 2012 Indiana Companies to Watch

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LeadJen has been recognized as one of the 2012 Indiana Companies to Watch, an…

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Chief Marketer: Lead Generation prequalification and timeline to ROI

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Small, highly specialized business-to-business marketers often lack the resources to follow up every casual…

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The Experience of a Lifetime: How to Hire and Manage Summer Interns

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To develop an internship program that delivers value to both the company and the…

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7 tips for effectively managing email lists

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A marketer’s list is one of the single most valuable things it has, ranking…

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LeadJen provides social media lead generation tips in Marketing Sherpa

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Seven social media experts, including Jenny Vance, president of LeadJen,  provide a range of…

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Marketing Sherpa highlights LeadJen client success

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300% ROI from email and teleprospecting combo to house list: See how two emails…

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SLMA: Jenny Vance Announced as one of 20 Women to Watch in Sales Lead Management

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James W. Obermayer, CEO of the Sales Lead Management Association, announced the results of…

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Indy Star: LeadJen is a TechPoint Mira Award Nominee

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The Indy Star reported the TechPoint Mira Award nominations and LeadJen is excited to…

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Call Center Times:5 Questions to Determine If You Should Outsource Lead Generation

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Jenny Vance was recently featured in Call Center Times for her article “5 Questions…

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Valentine’s Day Special: “A Love Letter to My Business”

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Jenny Vance was recently quoted in IAWEO Valentines Day article “A Love Letter to…

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Inside Indiana Business: Five Ways to Make Your Trade Shows Pay

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Jenny Vance appears in Inside Indiana Business to share “Five Ways to Make Trade Shows…

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