Are you happy? and other important questions to ask your team

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I recently had breakfast with an important member of my management team. A young,…

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How to Scale Sales Without Adding Headcount

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Start-up companies often face a classic catch-22: they need to invest in a sales…

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LeadJen Infographic Shows Best Practices for Selling to IT Professionals

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INDIANAPOLIS – (July 23, 2014) – When prospecting to IT professionals, marketers should spend…

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Internal vs. Outsourced Lead Generation

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Most marketers and sales development managers (like Jim) agree that having a consistent flow…

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Sales team struggling? How to get to the root of the (real) problem

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    At some point, every sales manager is confronted with a team or…

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Marketers: Stop Hypothesizing and Start Testing

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Before embarking on a lead generation program, companies often believe they must have all…

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TechPoint: Prospecting Complex Sales Messages

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I have seen many people squirm when facing the daunting task of creating sales…

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LeadJen Infographic Shows Best Practices for Prospecting to Marketers Updated 2014

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Marketing Directors are Ripe Targets for Lead Generation, According to LeadJen Infographic INDIANAPOLIS – (May…

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In lead generation, cadence is paramount

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  When developing a lead generation program, sales managers and business owners often spend…

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Why did Revenue Marketer, Jim Brown hire LeadJen?

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Jim Brown has a love-hate relationship with lead generation. A revenue marketer who has…

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Successful prospect list building

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Prospect list building can make or break marketing campaigns. Whether you a growing or established organization, if…

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TechPoint: Data-Driven Marketing: What does that really mean?

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Published via our friends at TechPoint Written by Jenny Vance Marketers talk a lot…

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Demand Gen Report: NetApp Gets Healthier Data And Boosts ROI With LeadJen

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WRITTEN BY KIM ANN ZIMMERMANN, MANAGING EDITOR   – Demand Gen Report NetApp, a…

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How Lead Generation can impact branding

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“Lead generation is the largest live dialog that a company will have with the…

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Seven Factors of Successful Lead Generation Campaigns

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Our friends at TechPoint have featured a story by LeadJen President, Jenny Vance for the…

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LeadJen Infographic Shows Best Practices for Healthcare Marketers Updated 2014

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INDIANAPOLIS – (February 10, 2014) – Tuesday is the best day for healthcare marketers…

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Three Pillars of Success to Trade Show Prospecting

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  By Jenny Vance via TechPoint  Trade shows are great prospecting platforms to get…

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Second Harvest Lead Generation Can Produce Bountiful Yield

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Thanksgiving is the traditional finale of the fall season. The weather has cooled, the…

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Lead Generation Shouldn’t Take a Holiday

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Most people like to squeeze in some extra time off during the holiday season….

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5 Ways to Improve Lead Generation ROI

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By Jenny Vance and published by our friends at TechPoint  Forget connect rates and appointments per…

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What the NFL and Lead Generation Have in Common

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Tweet Published by our friends at MarketingProfs The NFL season is half over, and…

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Indianapolis Star’s 5 Questions with Jenny Vance

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Article written by Jill Phillips Since launching her career, Jenny Vance has made a…

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