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Tradeshow Best Practices from Thompson/Kerr Displays

Tradeshow Best Practices from Thompson/Kerr Displays

Tuesday, 23 March 2010 14:23

We have included a link below from our partner’s March Newsletter, Thompson/Kerr Displays, describing the success of one of our clients at a recent tradeshow. Weblink was able to achieve a 20% response rate on accounts with pre and post-show promotions.

Did you know that tradeshow industry reports statistics like 80% of leads are not followed up on? “Thinking Outside the Booth”, from E2 shows an industry-based view of creative ways to increase tradeshow ROI. The original article is located on the International Association of Exhibitors and Events website by Kenya McCullen.